Social Networking by People 50+ Doubles in One Year Pew Research Reports
A new Internet & American Life Project by the Pew Research Center reveals that social networking use among Internet users ages 50 and older nearly doubled from 22 percent in April 2009 to 42 percent in May 2010, according to a new report from the Pew Internet & American Life Project. Social networking use among Internet users ages 50-64 grew by 88 percent over the past year, from 25 percent in April 2009 to 47 percent in May of 2010. During the same period, use among those 65 and...
Read MoreTwitter Wants You To Push Its Buttons … Twitter’s New Tweet Button, That Is
Tweet Twitter has become ubiquitous with sharing information through social media. In fact, according to a recent post on their blog, Twitter shares that nearly a quarter of all Tweets include a link. One of the common complaints surrounding Twitter is the work that is required to share information in the form of a Tweet. Copy. Paste. Shorten the link. Bouncing around between multiple browser tabs. Twitter thinks that this is simply too much work, and in a wave of recent improvement...
Read MoreKing James and How He Leveraged Twitter …
Tweet What can business owners learn from LeBron James? Any thoughts on what the most active water cooler buzz was about recently? World events? Global warming? The BP oil debacle? Not so much … Arguably the biggest question on the tip of everybody’s tongue was where NBA all star LeBron James would end up? While the rest of the NBA’s free agents had their people release their future plans to the media, LeBron took an unusual and heretofore untried marketing approach. Keeping his...
Read MoreThe New York Times Bans the Use of the Word “Tweet”? … Well, Not Yet.
Tweet Aah! The Internet … source of all information, wellspring of data, and now it seems … not to be (entirely) trusted … who knew?? Recently a blog post by Choire Sicha (common pronunciation) at TheAwl.com proclaimed that New York Times standards editor, Phil Corbett had issued a memo banning the use of “tweet” the invented past tense version of the noun-verb Twitter. The fact is, Phil Corbett did send out a memo, a portion of which is included below. Mr. Corbett however, has...
Read MoreFacebook + Mobile = Social Media Marketing Success
Looking for ways to easily increase fans on Facebook? It’s as easy as a text message! Anyone who has enabled Facebook mobile with their Facebook account can simply send a text to Facebook’s short code 32665 (FBOOK). Your customers can “Like” or “fan” your Facebook page by simply texting the message “like yourcustomurl” to Facebook’s short code 32665 (FBOOK). It’s that easy! This feature can be very useful in driving traffic to...
Read MoreGrass Roots Social Media Initiative To Save The Kansas City Folgers Plant
Horrors! The delicious smell of roasting coffee as you walk or drive anywhere near Broadway in the heart of down town Kansas City is about to be stanched for ever! Since 1908 the aroma that has been delighting passers-by, its caffeinated tendrils wafting passed the noses and awakening the senses of Kansas Citians for more than a hundred years is about to be snuffed out by parent company, J.M. Smucker Co. According to an article in the Kansas City Star, Folgers Coffee Co. will close its longtime...
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