TweetTweet What can business owners learn from LeBron James? Any thoughts on what the most active water cooler buzz was about recently? World events? Global warming? The BP oil debacle? Not so much … Arguably the biggest question on the tip of everybody’s tongue was where NBA all star LeBron James would end up? While [...]
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King James and How He Leveraged Twitter …
Filed Under: Advertising, Business, Economy, Entertainment, Featured, Featured Post, Headline News, marketing, mobile marketing, News, Recent News, Site News, social media, Statistics, Technology, Traditional Marketing, tv, twitter Tagged With: Agency, Evans Media Group, Facebook, Kansas City, king james, lebron james, marketing, mobile marketing, Online, overland park, Paul Evans, PR, Sara Paxton, SEM, SEO, social media, twitter
Location Based Social Media … The Sexy Newcomer to the Social Scene
TweetTweet No matter how you look at it, Foursquare is sexy and offers something that Facebook and Twitter do not. Foursquare is a Location-Based Service (LBS) that has been around since March of 2009 and has 1.3 million members already checking into it’s registered locations. This number, actually the growth, is incredible. it is comparable [...]
Filed Under: Business, Economy, Entertainment, Featured, Featured Post, Headline News, Kansas City, Local, Location Based Services (LBS), marketing, mobile marketing, social media, Statistics, Technology, twitter Tagged With: Agency, audience, badges, checkins, content, effective, email marketing, Evan Miller, Evans Media Group, Facebook, Foursquare, Howell Marketing, Kansas City, Kansas City Social Media Agency, Kansas City's Social Media Agency, KC, KS, lbs, leaderboard, location based services, marketing, mobile marketing, Online, overland park, Paul Evans, points, PR, Sara Paxton, SEM, SEO, social media, tweets, twitter
The New York Times Bans the Use of the Word “Tweet”? … Well, Not Yet.
TweetTweet Aah! The Internet … source of all information, wellspring of data, and now it seems … not to be (entirely) trusted … who knew?? Recently a blog post by Choire Sicha (common pronunciation) at TheAwl.com proclaimed that New York Times standards editor, Phil Corbett had issued a memo banning the use of “tweet” the invented past [...]
Filed Under: Advertising, Business, Facebook, Featured, Featured Post, Headline News, marketing, News, Recent News, Site News, social media, Technology, Traditional Marketing, twitter Tagged With: Agency, ban tweet, Choire Sicha, Evans Media Group, Facebook, Kansas City, marketing, mobile marketing, new york times, ny times, nytimes, Online, overland park, Paul Evans, Phil Corbett, PR, Sara Paxton, SEM, SEO, slang, social media, social media faux pas, social media suicide, standards editor, The New York Times, TheAwl.com, Tween, tweet, twitter
Facebook + Mobile = Social Media Marketing Success
TweetLooking for ways to easily increase fans on Facebook? It’s as easy as a text message! Anyone who has enabled Facebook mobile with their Facebook account can simply send a text to Facebook’s short code 32665 (FBOOK). Your customers can “Like” or “fan” your Facebook page by simply texting the message ”like yourcustomurl” to Facebook’s short code 32665 (FBOOK). [...]
Filed Under: Advertising, Business, Facebook, Featured, Featured Post, Headline News, Local, marketing, mobile marketing, News, Recent News, Site News, social media Tagged With: 32665, Agency, Evans Media Group, Evans Media Group Kansas City's Social Media Agency, Facebook, facebook custom url, facebook marketing, facebook short code, facebook username, fbook, Kansas City, marketing, mobile, mobile apps, mobile marketing, Online, overland park, Paul Evans, PR, print ads, radio spots, Sara Paxton, SEM, SEO, short code, social media, social media agency, Social Media Agency Kansas City, social media marketing, text message marketing, traditional marketing, traditional media, tv ads, twitter, youtube how to videos for social media
Grass Roots Social Media Initiative To Save The Kansas City Folgers Plant
TweetHorrors! The delicious smell of roasting coffee as you walk or drive anywhere near Broadway in the heart of down town Kansas City is about to be stanched for ever! Since 1908 the aroma that has been delighting passers-by, its caffeinated tendrils wafting passed the noses and awakening the senses of Kansas Citians for more [...]
Filed Under: Advertising, Business, Economy, Entertainment, Facebook, Headline News, Kansas City, LinkedIn, Local, marketing, News, Site News, social media, Technology, tv, twitter Tagged With: Agency, cause, cause marketing, Evans Media Group, Facebook, folgers, folgers kansas city, folgers kc, folgers plant in Kansas City, grass roots, Kansas City, marketing, mobile marketing, Online, overland park, Paul Evans, PR, Sara Paxton, save folgers kc, SEM, SEO, smuckers, social media, twitter
Social Media is a Science. Rocket Science, in fact.
TweetYes, that’s what I said. Rocket science. Shaking your head in disbelief? Really? Well, would you design or develop your own website? Or would you look to a web development company or web designer to complete that piece of your marketing toolkit. Likewise, would you shoot your own television commercial or buy or place your [...]
Filed Under: Advertising, Automotive, Business, collision repair, Economy, Facebook, Featured, Featured Post, LinkedIn, marketing, News, Recent News, Security, Site News, social media, Statistics, Technology, tv, twitter Tagged With: Agency, Evans Media Group, Facebook, Kansas City, kansas city social media, Kansas City's Social Media Agency, marketing, mobile marketing, new media, old media, Online, overland park, Paul Evans, PR, Sara Paxton, SEM, SEO, social media, social media agency, social media stats, twitter
What's the Social Media ROI? Here you go.
TweetFacebook fans and Twitter followers of a brand are more likely to not only recommend, but they are also more likely to buy from, those brands than they were before becoming fans/followers. A study of over 1,500 consumers by market research firm Chadwick Martin Bailey and iModerate Research Technologies found that 60% of Facebook fans [...]
Filed Under: Advertising, Business, Economy, Facebook, LinkedIn, marketing, Site News, social media, Statistics, Technology, twitter Tagged With: Agency, case studies, Evans Media Group, Facebook, Kansas City, marketing, mobile marketing, Online, overland park, Paul Evans, PR, Sara Paxton, SEM, SEO, social media, social media marketing, Social Media ROI, stats for social media, twitter
Twitter Turns Tuesday Into Testing and Tweaking Time
TweetTwitter, the micro-blogging service and social media company founded by Jack Dorsey, Evan Williams, and Biz Stone among others, has seen steady growth month over month and a combined growth over the past year of 294.26%. So, if you are a social media networking site with 23 million unique visitors, what do you do to [...]
Filed Under: Advertising, Business, Economy, Entertainment, Facebook, LinkedIn, marketing, social media, Technology, twitter Tagged With: 50 million tweets per day, Agency, api, biz stone, evan williams, Evans Media Group, f8, Facebook, geolocation, Google, google map, jack dorsey, Kansas City, location wars, marketing, micro blog, microblogging, mobile marketing, Online, overland park, Paul Evans, PR, Sara Paxton, SEM, SEO, social media, techcrunch, tweeting, twitter, twitter api, twitter chirp conference, twitter growth, twittering
I Lost A Friend Yesterday …
TweetMartin Stein, Founder of RMI Direct Marketing passed from this life yesterday after a losing a battle with cancer. Martin and I shared a love of the arts and as such sat on the board of a little performing arts center in Danbury, CT and enjoyed many a warm summer evening under the stars listening [...]
Filed Under: Advertising, Business, Economy, Headline News, marketing, News Tagged With: Agency, ct, Evans Media Group, Facebook, Kansas City, marketing, Martin Stein, mobile marketing, Online, overland park, Paul Evans, PR, Ridgefield, RMI, RMI CEO, Sara Paxton, SEM, SEO, social media, twitter
Betty White to Appear on SNL – Thanks to Facebook Fans!
TweetIt all started with a 29-year old man living in San Antonio around New Year’s Eve. He created a simple, and even polite Facebook page called “Betty White to Host SNL (please?)!” The initial goal was to find at least 5,000 fans and then share the feedback with the executive producer of SNL, Lorne Michaels, [...]
Filed Under: Advertising, Business, Economy, Entertainment, Facebook, Headline News, humor, marketing, News, social media, Technology, tv, twitter Tagged With: Agency, betty white, betty white on snl, betty white to host snl, Evans Media Group, Facebook, facebook fan page, Kansas City, marketing, mobile marketing, Online, overland park, Paul Evans, PR, Sara Paxton, saturday night live, SEM, SEO, SNL, social media, twitter