TweetHow good at targeting is Facebook? From ads regarding shoes to the latest TV shows and their episodes, Facebook is serving up a ton of online ads. After their latest phase in ad targeting in November, it will be interesting to see how they continue to adapt their targeting, focusing on demographics and interests. Many [...]
You are here: Home / Archives for marketing
Is Facebook Missing The Mark With Their Targeted Ads?
Filed Under: Advertising, Facebook, Local, marketing, social media, Social Media News, Technology Tagged With: click through rates, Facebook, increased targeting, missing ad targeting, targeted ads
Happy 80th Birthday Mickey Mouse!!
Tweet“I hope that we never lose sight of one thing: that it was all started by a Mouse.” – Walt Disney. We remember these famous words on 80th Mickey Mouse birthday. On this day 80 years ago, the scrawny little mouse broke onto the scene with his first film Steam Boat Willie, On November 18, [...]
Filed Under: Entertainment, humor, marketing, social media, Traditional Marketing, tv, Video Tagged With: Agency, Evans Media Group, Facebook, Kansas City, marketing, mobile marketing, Online, overland park, Paul Evans, PR, Sara Paxton, SEM, SEO, social media, twitter
comScore Releases September 2010 U.S. Online Video Rankings
TweetTop 10 Video Content Properties by Unique Viewers Google Sites, driven primarily by video viewing at YouTube.com, ranked as the top online video content property with 144.2 million unique viewers. Yahoo! Sites captured the #2 spot with 54.4 million viewers, followed by Facebook.com with 52.2 million viewers. Microsoft Sites jumped 3 positions in September, securing [...]
Filed Under: Business, Entertainment, Featured, Featured Post, Headline News, marketing, Online Video, social media, Technology, Video Tagged With: Agency, Evans Media Group, Facebook, Kansas City, marketing, mobile marketing, Online, overland park, Paul Evans, PR, Sara Paxton, SEM, SEO, social media, twitter
Beware … The End Is Near … For Google, At Least.
TweetPundits web wide are asking if Google is afraid of Facebook based on the latest comScore data regarding time spent on sites owned by each of the megalith internet companies. Well … hold on a minute … last time I checked, actual time spent on Google’s search site averages about 3 nano seconds to return about 150 gazillion results, [...]
Filed Under: Advertising, Business, Economy, Facebook, Headline News, LinkedIn, marketing, mobile marketing, Site News, social media, Social Media News, Statistics, Technology, Traditional Marketing, twitter Tagged With: Agency, Evans Media Group, Facebook, Google, Kansas City, marketing, mobile marketing, Online, overland park, Paul Evans, PR, Sara Paxton, SEM, SEO, social media, time spent on facebook, time spent on google, twitter, yahoo
What Can Location Based Services Do For You?
TweetAccording to the Chinese calendar, 2010 is the year of the Tiger, but for social platforms it is the year of Location Based Services. A location based service may not strike as much fear in the heart as a tiger would, but it is a service that should stop some businesses in their tracks because [...]
Filed Under: Advertising, Business, Economy, Entertainment, Featured, Featured Post, Headline News, Kansas City, Local, Location Based Services (LBS), marketing, mobile marketing, News, social media, Technology, twitter Tagged With: Advertising, Agency, audience, blog, Brightkite, business, campaigns, Eat Pray Love, Evan Miller, Evans Media Group, Facebook, Foursquare, Gowalla, Kansas City, lbs, location based service, Loopt, marketing, mobile marketing, new york times, NFL, Online, overland park, Patriots, Paul Evans, Places, PR, Sara Paxton, SEM, SEO, small business, social media, social media agency, Toms Shoes, twitter, Virgin America, whrrl, youtube
Social Networking by People 50+ Doubles in One Year Pew Research Reports
TweetA new Internet & American Life Project by the Pew Research Center reveals that social networking use among Internet users ages 50 and older nearly doubled from 22 percent in April 2009 to 42 percent in May 2010, according to a new report from the Pew Internet & American Life Project. Social networking use among [...]
Filed Under: Advertising, Business, Economy, Entertainment, Facebook, LinkedIn, Local, marketing, social media, Statistics, Technology, twitter Tagged With: Advertising, Agency, audience, Evans Media Group, Facebook, frequency, Kansas City, marketing, mobile marketing, Online, overland park, Paul Evans, PR, Sara Paxton, SEM, SEO, social media, twitter
Whrrl Is Taking Over Vegas!
TweetReady for a Whrrl of a time in a city known for bright lights and late nights? Whrrl, a location-based service, is taking over Las Vegas! Whrrl is similar to other location-based services in that there are check ins and rewards, but Whrrl lets you create your own society & where better to do that [...]
Filed Under: Advertising, Business, Entertainment, Facebook, Location Based Services (LBS), marketing, mobile marketing, social media, Technology, twitter Tagged With: Advertising, Agency, Evan Miller, Evans Media Group, evansmediagroup.com, Facebook, Kansas City, las vegas, las vegas and Whrrl, location based service, marketing, mobile marketing, Online, overland park, Paul Evans, PR, Sara Paxton, SEM, SEO, social media, twitter, whrrl
Twitter Wants You To Push Its Buttons … Twitter’s New Tweet Button, That Is
TweetTweet Twitter has become ubiquitous with sharing information through social media. In fact, according to a recent post on their blog, Twitter shares that nearly a quarter of all Tweets include a link. One of the common complaints surrounding Twitter is the work that is required to share information in the form of a Tweet. Copy. Paste. [...]
Filed Under: Advertising, Business, LinkedIn, Local, marketing, News, Recent News, Site News, social media, Statistics, Technology, twitter Tagged With: Agency, Evans Media Group, Facebook, Kansas City, marketing, mobile marketing, Online, overland park, Paul Evans, PR, Sara Paxton, SEM, SEO, social media, tweet, tweet button, tweetmeme, twitter
King James and How He Leveraged Twitter …
TweetTweet What can business owners learn from LeBron James? Any thoughts on what the most active water cooler buzz was about recently? World events? Global warming? The BP oil debacle? Not so much … Arguably the biggest question on the tip of everybody’s tongue was where NBA all star LeBron James would end up? While [...]
Filed Under: Advertising, Business, Economy, Entertainment, Featured, Featured Post, Headline News, marketing, mobile marketing, News, Recent News, Site News, social media, Statistics, Technology, Traditional Marketing, tv, twitter Tagged With: Agency, Evans Media Group, Facebook, Kansas City, king james, lebron james, marketing, mobile marketing, Online, overland park, Paul Evans, PR, Sara Paxton, SEM, SEO, social media, twitter
Location Based Social Media … The Sexy Newcomer to the Social Scene
TweetTweet No matter how you look at it, Foursquare is sexy and offers something that Facebook and Twitter do not. Foursquare is a Location-Based Service (LBS) that has been around since March of 2009 and has 1.3 million members already checking into it’s registered locations. This number, actually the growth, is incredible. it is comparable [...]
Filed Under: Business, Economy, Entertainment, Featured, Featured Post, Headline News, Kansas City, Local, Location Based Services (LBS), marketing, mobile marketing, social media, Statistics, Technology, twitter Tagged With: Agency, audience, badges, checkins, content, effective, email marketing, Evan Miller, Evans Media Group, Facebook, Foursquare, Howell Marketing, Kansas City, Kansas City Social Media Agency, Kansas City's Social Media Agency, KC, KS, lbs, leaderboard, location based services, marketing, mobile marketing, Online, overland park, Paul Evans, points, PR, Sara Paxton, SEM, SEO, social media, tweets, twitter