Public Relations … Where have all the reporters gone?
It may seem obvious that the key to being able to disseminate PR effectively is to actually have someone on the receiving end say they will publish or air your story for you. Yes folks, outside of the blogosphere and twitterdom, it is still Freedom of the Press, for those that own the presses or airwaves as the case may be. The debilitating economy coupled with the explosive growth of the aforementioned online, viral and social means to propagate news and information, have had a crippling...
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