So, You’re On The Social Media Bandwagon. Now What?
In previous posts, we have discussed ways to monitor your online reputation, but what if you are the small to medium-sized business owner that is late to the game? Step 1? Start listening. How do you do that? Well, this can be done internally, or it can be outsourced, but don’t think because that twenty-something in your office that texts, tweets, and has a Facebook status update for each hour of the day, that they are the candidate to manage your brand, your online marketing strategy, or...
Read MoreTwitter And Your Brand …
Recently … we stumbled across a question in one of our linkedin groups, “Twitter Power for Business” posted by Tara Cain, a former newspaper journalist, communications specialist, currently working with global consumer giant Reckitt Benckiser. “The consumer goods company Reckitt Benckiser wants graduates to be aware of the exciting career opportunities within the company. They have utilised Facebook, Linked In and run an employee blog – but can Twitter help with...
Read MoreFacebook … Why Must There Be Rules?
I know, I know to maintain order, prevent chaos, etc, etc, blah, blah … Anyhow … The current Facebook rule is that you have to have 100 fans to claim your company’s url on Facebook … Yet, we just started Evans Media Group on Facebook … So – we aren’t quite there yet … Any help is appreciated … Please show your support … Share with others … Here is the link: bit.ly/cQwfc If you haven’t found us on Twitter – please do...
Read MoreDoes Sex Still Sell?
Whether you are talking about cigarettes (1890s), beauty products, Carl’s Jr burgers or the latest Mercedes ads revealing their new airbags… does sex still sell and should it? Take Our Poll
Read MoreTwitter vs. LinkedIn – Professional vs. Personal
Can one replace the other or are they at two extreme sides of the social media spectrum? I think that Twitter is for the here, now, and more impatient types (myself included!). We are a society of entitlement and we want the here and now – LinkedIn was more valuable to me about 3 months ago, but now it is a bit of a challenge to weed through the high volume of spam to get to the valuable items it has … Both are interesting and have value. Twitter has the same issue, but it has a...
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