Location Based Social Media … The Sexy Newcomer to the Social Scene
Tweet No matter how you look at it, Foursquare is sexy and offers something that Facebook and Twitter do not. Foursquare is a Location-Based Service (LBS) that has been around since March of 2009 and has 1.3 million members already checking into it’s registered locations. This number, actually the growth, is incredible. it is comparable to a ten year span in US population growth where according to the US census, in the period from 1850 to 1860 our nation went from approx. 31 million to 39...
Read MoreQuit Counting. Social Media Isn’t About The Numbers …
Or fans. Or followers. Or friends. Confused? Many people are. Most of us have been programmed to think that everything in life is about the numbers. How many minutes you’ve used. How much you weigh. How many screen hours your kids view each day. How many units you’ve sold. How much money you’ve made. The world is abuzz about social media. Every day we see more and more posts about the top 5, 4, 10 things to do in social media to be successful. Those lists continue to grow each...
Read MoreTop 10 Tweets For the First 10 Days of 2010
10. Have you laughed yet today? End your day on a high note. We did. http://ow.ly/T8ja 9. When you just have to say “NO” to Client PR Pitch http://ow.ly/TQWG via @HowellMarketing 8. 2010: The Year Social Marketing Gets Serious - http://ow.ly/SMkR 7. Elvis: The Rock ‘N Roll Legend That Trends On Twitter http://ow.ly/Uue4 6. Online Reputation? What’s That? http://ow.ly/ser7 5. Facebook Status Colors – Females updating their bra colors on...
Read More10 Ways to Get Serious About Social Media in 2010
10 Ways to Get Serious About Social Media in 2010 10. Discover your brand. My what? Yes, your brand. Be certain you are consistent with your brand – whether it is management of content, colors, or culture – be sure there is continuity across all channels. 9. Don’t Be A Bad Date. Social networking is centered around a couple of things. And guess what? It’s not all about YOU. It’s about listening. It’s about interaction. It’s about feedback. It’s about insight. It’s...
Read MoreSo, You’re On The Social Media Bandwagon. Now What?
In previous posts, we have discussed ways to monitor your online reputation, but what if you are the small to medium-sized business owner that is late to the game? Step 1? Start listening. How do you do that? Well, this can be done internally, or it can be outsourced, but don’t think because that twenty-something in your office that texts, tweets, and has a Facebook status update for each hour of the day, that they are the candidate to manage your brand, your online marketing strategy, or...
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