Facebook’s Fab Upgrade For Pages and Their Admins

TweetIf you are an administrator for a Facebook page, you have received or will be receiving shortly, an email from Facebook announcing new changes for pages, allowing increase interactions and monitoring of fans interacting with pages. As an administrator of a large number of pages, I think these features have been a long time coming, [...]

Groupon As The Emperors Tailor?

TweetYou remember the story … The Emperors New Clothes a short tale by Hans Christian Andersen about two weavers who promise an Emperor a new suit of clothes that are invisible to those unfit for their positions, stupid, or incompetent. When the Emperor parades before his subjects in his new clothes, a child cries out, [...]

Did You Observe or Engage for Super Bowl XLV?

TweetThis year for the super bowl, not too many ads aired without a link displayed to their corresponding website, their twitter or facebook pages, and in Audi’s case, their ad took a twitter hashtag mainstream. We spent Super Bowl XLV engaged online, devouring Buffalo Wild Wings at our local Buffalo Wild Wings location. Some may [...]

Cast Your Vote! Best and Worst Ads of Super Bowl 45?

TweetShare your thoughts on super bowl 45 and which ads were your favorite. From the buzz on Twitter, it seems many were disappointed! Which ads from Super Bowl 45 were the GREATEST disappointment? Can’t remember? Check out this line up in order of the game to refresh your memory …

The Three Smartest Words in Advertising … Ever

These three words that have sold more product, driven more repeat business and caused a consumer behavior phenomenon that no other three words in advertising have ever accomplished.

What Do 10 Million Facebook Friendships Look Like?

TweetRecently, an intern working on Facebook’s data infrastructure engineering team took a sample of nearly 10 million pairs of friends from Facebook’s data warehouse and plotted out their relationships. The result? This intriguingly beautiful image and an accurate map of the world. Here are the thoughts that Paul shared about the image and its creation: [...]

SmartBrief Advertising Industry Predictions for 2011

TweetRecent responses collected from SmartBrief showing different opinions regarding the US advertising market, social media marketing plans, regulation and more: What overall trend do you anticipate in the U.S. advertising market in 2011? More slow, steady growth 64.42% U.S. advertising spending will be about the same 22.12% Economic growth and ad spending will accelerate rapidly [...]

Black, Green and Cyber – The Colors of Online Spending

TweetIn a look at the colors of the online spending rainbow, ComScore reported the holiday season retail e-commerce spending for the first 43 days of the November – December 2010 holiday season. To date, more than $23.82 billion has been spent online, which is a 12 percent increase versus the same time period for 2009. [...]

Year In Review: A Look Back at 2009

TweetCurious to see what we were talking about on Twitter in 2009? Here’s the list: 2009 Twitter Trends News Events 1. #iranelection 2. Swine Flu 3. Gaza 4. Iran 5. Tehran 6. #swineflu 7. AIG 8. #uksnow 9. Earth Hour 10. #inaug09 People 1. Michael Jackson 2. Susan Boyle 3. Adam Lambert 4. Kobe (Bryant) [...]

Year In Review 2010 Trends on Twitter

Tweet The numbers are in. Over 25 billion tweets were sent in 2010, and Twitter has analyzed these tweets and organized them into the top categories as the overall top 10 Twitter trends.  Twitter has broken out the top trending topics into eight categories: News Events, People, Movies, Television, Technology, World Cup, Sports, and Hashtags. [...]