Death of the DM (Part II)
Just a few days ago, we posted a warning about a new Twitter spamming and hacking scam via Direct Message. Guess what, we’ve found another one! Be wary of the following Direct Message through Twitter: Here is a preview of the message: Don’t click on these links and be sure to send a message @ the individual that sent it to you if it is from a known Twitter account. If not, be sure to unfollow, report as spam to Twitter, and block this user. Luckily, unlike Twitter, Tinyurl is aware of...
Read MoreFinding Love in 140 Characters or Less …
Recently, the partners at Evans Media Group, Kansas City’s Social Media Agency, were asked to be guests on a televised news segment at the local CBS affiliate station KCTV5. “We were to appear during the nightly news and be interviewed by the host of a web themed segment about our involvement in social media,” said Sara Paxton, the agency’s managing partner and CTO. Nothing unusual so far, Paxton and her partner, President and CMO Paul Evans had made television appearances...
Read MoreHoly Analytics! How to: Google Analytics for Facebook Pages
Now, you are talking! Our position at Evans Media Group is that if you cannot measure it, you cannot manage it. We were excited to find this recent feature on how to track visits to your Facebook pages, just like you should be doing on your website. Google Analytics is the world’s leading analytical data and tracking system. There are many posts about integrating Google Analytics into your website and into your blog to monitor traffic, unique visitors, traffic sources, demographics, and...
Read MoreWill Google Buzz Kill The Social Media Star?
For all of you little guys on the internet that have been leveraging your brand using social media and social search – sit up, and pay attention. Last week, Google launched their own social network, called Google Buzz. For those of you just getting up to speed on Twitter and Foursquare, did your shoulders just slump with the burden of another social media network to manage, monitor, and update? Especially one with the likely impact of Google Buzz? It’s Google, for Pete’s sake....
Read MoreMy Blog Has a First Name … It’s B.R.A.N.D.
In the old days … that is, before the web and more recently social media … choosing the name for your business was a simple matter. If your name was Bob and you were a plumber’s apprentice, there finally came a time for you to spread your wings and go off on your own. Now in charge of your own destiny, you set off for the local print shop to buy your first business cards and maybe some flyers and post cards. “Bob’s Plumbing Service”, you proudly said to the...
Read MoreSocial Media Case Study: CEIVA.Com Leverages Super Bowl and Social Media Muscle
The Super Bowl and Social Media …Two of the most extreme forces in twenty first century marketing. Is tapping both the Holy Grail? As the whirlwind of Super Bowl mania approaches the Miami metro like a hurricane about to make landfall, companies and businesses across the country try to grab the coat tails of this marketing megalith and eke whatever promotional value – licensed or otherwise – they can out of this annual opportunity. Social media, a marketing juggernaut in its own...
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