TweetHow good at targeting is Facebook? From ads regarding shoes to the latest TV shows and their episodes, Facebook is serving up a ton of online ads. After their latest phase in ad targeting in November, it will be interesting to see how they continue to adapt their targeting, focusing on demographics and interests. Many [...]
Is Facebook Missing The Mark With Their Targeted Ads?
Filed Under: Advertising, Facebook, Local, marketing, social media, Social Media News, Technology Tagged With: click through rates, Facebook, increased targeting, missing ad targeting, targeted ads
Lest We Forget … 69th Anniversary of Pearl Harbor Remembered
TweetLest we forget … today is the 69th anniversary of the sneak attack on the US Pacific Fleet anchored in Pearl Harbor, on the island of O’ahu in Hawaii where 2,403 American servicemen and women lost their lives. This years event was attended by just 120 survivors as due to advancing age there are fewer remaining each year. That attack [...]
Filed Under: Entertainment, Featured Post, Headline News, Kansas City, Local, social media Tagged With: Agency, Evans Media Group, Facebook, Kansas City, marketing, mobile marketing, Online, overland park, Paul Evans, PR, Sara Paxton, SEM, SEO, social media, twitter
What Can Location Based Services Do For You?
TweetAccording to the Chinese calendar, 2010 is the year of the Tiger, but for social platforms it is the year of Location Based Services. A location based service may not strike as much fear in the heart as a tiger would, but it is a service that should stop some businesses in their tracks because [...]
Filed Under: Advertising, Business, Economy, Entertainment, Featured, Featured Post, Headline News, Kansas City, Local, Location Based Services (LBS), marketing, mobile marketing, News, social media, Technology, twitter Tagged With: Advertising, Agency, audience, blog, Brightkite, business, campaigns, Eat Pray Love, Evan Miller, Evans Media Group, Facebook, Foursquare, Gowalla, Kansas City, lbs, location based service, Loopt, marketing, mobile marketing, new york times, NFL, Online, overland park, Patriots, Paul Evans, Places, PR, Sara Paxton, SEM, SEO, small business, social media, social media agency, Toms Shoes, twitter, Virgin America, whrrl, youtube
Social Networking by People 50+ Doubles in One Year Pew Research Reports
TweetA new Internet & American Life Project by the Pew Research Center reveals that social networking use among Internet users ages 50 and older nearly doubled from 22 percent in April 2009 to 42 percent in May 2010, according to a new report from the Pew Internet & American Life Project. Social networking use among [...]
Filed Under: Advertising, Business, Economy, Entertainment, Facebook, LinkedIn, Local, marketing, social media, Statistics, Technology, twitter Tagged With: Advertising, Agency, audience, Evans Media Group, Facebook, frequency, Kansas City, marketing, mobile marketing, Online, overland park, Paul Evans, PR, Sara Paxton, SEM, SEO, social media, twitter
Twitter Wants You To Push Its Buttons … Twitter’s New Tweet Button, That Is
TweetTweet Twitter has become ubiquitous with sharing information through social media. In fact, according to a recent post on their blog, Twitter shares that nearly a quarter of all Tweets include a link. One of the common complaints surrounding Twitter is the work that is required to share information in the form of a Tweet. Copy. Paste. [...]
Filed Under: Advertising, Business, LinkedIn, Local, marketing, News, Recent News, Site News, social media, Statistics, Technology, twitter Tagged With: Agency, Evans Media Group, Facebook, Kansas City, marketing, mobile marketing, Online, overland park, Paul Evans, PR, Sara Paxton, SEM, SEO, social media, tweet, tweet button, tweetmeme, twitter
Location Based Social Media … The Sexy Newcomer to the Social Scene
TweetTweet No matter how you look at it, Foursquare is sexy and offers something that Facebook and Twitter do not. Foursquare is a Location-Based Service (LBS) that has been around since March of 2009 and has 1.3 million members already checking into it’s registered locations. This number, actually the growth, is incredible. it is comparable [...]
Filed Under: Business, Economy, Entertainment, Featured, Featured Post, Headline News, Kansas City, Local, Location Based Services (LBS), marketing, mobile marketing, social media, Statistics, Technology, twitter Tagged With: Agency, audience, badges, checkins, content, effective, email marketing, Evan Miller, Evans Media Group, Facebook, Foursquare, Howell Marketing, Kansas City, Kansas City Social Media Agency, Kansas City's Social Media Agency, KC, KS, lbs, leaderboard, location based services, marketing, mobile marketing, Online, overland park, Paul Evans, points, PR, Sara Paxton, SEM, SEO, social media, tweets, twitter
“Shocked” By Recent Facebook Virus and Spam Attack
TweetTweet Beware of a recent Facebook virus that we’ve seen circulating online beginning early today, Friday, June 25, 2010. It will arrive as a message in your inbox on Facebook and will include a link. Immediately delete this message and do not click on the link. If you receive this message, you should notify the [...]
Filed Under: Facebook, Featured, Featured Post, Headline News, Local, News, Recent News, Site News, social media Tagged With: Agency, Evans Media Group, Facebook, facebook messages, Kansas City, marketing, mobile marketing, Online, overland park, Paul Evans, PR, Sara Paxton, SEM, SEO, social media, spam, twitter, virus
Twitter’s A Buzz About Brands
TweetTweet In a recent study released by eMarketer, a leader in research and analysis on Digital Marketing and Media, it was revealed that based on an April 2010 study by ROI Research commissioned by Performics, active Twitter users spend one-third of their time tweeting about companies or products. Furthermore, Twitter users aren’t shy. 32% actively [...]
Filed Under: Advertising, Facebook, Featured, Featured Post, Kansas City, Local, marketing, Site News, social media, Statistics, twitter Tagged With: Agency, brands on twitters, emarketer, Evans Media Group, Facebook, Kansas City, market research, marketing, marketing with facebook, marketing with social media, marketing with Twitter, mobile marketing, Online, overland park, Paul Evans, Performics, PR, ROI Research, Sara Paxton, SEM, SEO, social media, twitter, Twitter users
Facebook + Mobile = Social Media Marketing Success
TweetLooking for ways to easily increase fans on Facebook? It’s as easy as a text message! Anyone who has enabled Facebook mobile with their Facebook account can simply send a text to Facebook’s short code 32665 (FBOOK). Your customers can “Like” or “fan” your Facebook page by simply texting the message ”like yourcustomurl” to Facebook’s short code 32665 (FBOOK). [...]
Filed Under: Advertising, Business, Facebook, Featured, Featured Post, Headline News, Local, marketing, mobile marketing, News, Recent News, Site News, social media Tagged With: 32665, Agency, Evans Media Group, Evans Media Group Kansas City's Social Media Agency, Facebook, facebook custom url, facebook marketing, facebook short code, facebook username, fbook, Kansas City, marketing, mobile, mobile apps, mobile marketing, Online, overland park, Paul Evans, PR, print ads, radio spots, Sara Paxton, SEM, SEO, short code, social media, social media agency, Social Media Agency Kansas City, social media marketing, text message marketing, traditional marketing, traditional media, tv ads, twitter, youtube how to videos for social media
Grass Roots Social Media Initiative To Save The Kansas City Folgers Plant
TweetHorrors! The delicious smell of roasting coffee as you walk or drive anywhere near Broadway in the heart of down town Kansas City is about to be stanched for ever! Since 1908 the aroma that has been delighting passers-by, its caffeinated tendrils wafting passed the noses and awakening the senses of Kansas Citians for more [...]
Filed Under: Advertising, Business, Economy, Entertainment, Facebook, Headline News, Kansas City, LinkedIn, Local, marketing, News, Site News, social media, Technology, tv, twitter Tagged With: Agency, cause, cause marketing, Evans Media Group, Facebook, folgers, folgers kansas city, folgers kc, folgers plant in Kansas City, grass roots, Kansas City, marketing, mobile marketing, Online, overland park, Paul Evans, PR, Sara Paxton, save folgers kc, SEM, SEO, smuckers, social media, twitter