Mobile Marketing: Creating a Competitive Advantage
With the constant proliferation of media platforms, brands are researching and discovering strength within the mobile realm to create consumer awareness and engagement. The benefit is in the name itself.
Read MoreAccording to Google, Mobile Has Outpaced The Internet Boom
Being thumb-friendly is all the rage these days. I’m, of course, talking about the mobile web movement that, at this point, just can’t be ignored. Consumers are tapping, flicking and pinching their way through the Internet on their mobile devices, and the explosion of mobile is happening faster than any tech development in recent memory. In fact, Google said in a recent webinar that the mobile web is ramping up eight times faster than the web boom of the 90s. The mobile movement today is...
Read MoreThe Three Smartest Words in Advertising … Ever
These three words that have sold more product, driven more repeat business and caused a consumer behavior phenomenon that no other three words in advertising have ever accomplished.
Read MoreBeware … The End Is Near … For Google, At Least.
Pundits web wide are asking if Google is afraid of Facebook based on the latest comScore data regarding time spent on sites owned by each of the megalith internet companies. Well … hold on a minute … last time I checked, actual time spent on Google’s search site averages about 3 nano seconds to return about 150 gazillion results, while Facebook users languish in the throws of interpersonal communication for hours on end. Hardly a fair fight. Yes, I do realize they are talking about...
Read MoreWhat Can Location Based Services Do For You?
According to the Chinese calendar, 2010 is the year of the Tiger, but for social platforms it is the year of Location Based Services. A location based service may not strike as much fear in the heart as a tiger would, but it is a service that should stop some businesses in their tracks because of the possibilities an LBS can have. Right now the most popular LBS platforms are Foursquare and Facebook’s imitation with Places. Foursquare has the numbers and Places has the name behind the name,...
Read MoreWhrrl Is Taking Over Vegas!
Ready for a Whrrl of a time in a city known for bright lights and late nights? Whrrl, a location-based service, is taking over Las Vegas! Whrrl is similar to other location-based services in that there are check ins and rewards, but Whrrl lets you create your own society & where better to do that than in the city of sin. Whrrl’s society rewards program has partnered up with the top hotels, resorts, restaurants, entertainment and nightlife in Vegas. All you have to do is check in and you...
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