Mobile Marketing: Creating a Competitive Advantage
With the constant proliferation of media platforms, brands are researching and discovering strength within the mobile realm to create consumer awareness and engagement. The benefit is in the name itself.
Read MoreAccording to Google, Mobile Has Outpaced The Internet Boom
Being thumb-friendly is all the rage these days. I’m, of course, talking about the mobile web movement that, at this point, just can’t be ignored. Consumers are tapping, flicking and pinching their way through the Internet on their mobile devices, and the explosion of mobile is happening faster than any tech development in recent memory. In fact, Google said in a recent webinar that the mobile web is ramping up eight times faster than the web boom of the 90s. The mobile movement today is...
Read MoreThe Three Smartest Words in Advertising … Ever
These three words that have sold more product, driven more repeat business and caused a consumer behavior phenomenon that no other three words in advertising have ever accomplished.
Read MoreBeware … The End Is Near … For Google, At Least.
Pundits web wide are asking if Google is afraid of Facebook based on the latest comScore data regarding time spent on sites owned by each of the megalith internet companies. Well … hold on a minute … last time I checked, actual time spent on Google’s search site averages about 3 nano seconds to return about 150 gazillion results, while Facebook users languish in the throws of interpersonal communication for hours on end. Hardly a fair fight. Yes, I do realize they are talking about...
Read MoreKing James and How He Leveraged Twitter …
Tweet What can business owners learn from LeBron James? Any thoughts on what the most active water cooler buzz was about recently? World events? Global warming? The BP oil debacle? Not so much … Arguably the biggest question on the tip of everybody’s tongue was where NBA all star LeBron James would end up? While the rest of the NBA’s free agents had their people release their future plans to the media, LeBron took an unusual and heretofore untried marketing approach. Keeping his...
Read MoreMobile Web Sites
Make Your Website Work Great on Mobile Devices 67% of mobile visitors are unlikely to return to a site if they had trouble. With Evans Media Group’s mobile site builder, you can create a great mobile experience for your customers from any mobile device. Faster load times Easier navigation Clean professional look Consistent branding Features: Find us – Show your customers where you are located using the reliable Google Maps plugin. Video –...
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